Jurnal Ekonomi Review Gajah Putih (GPJER) p-ISSN: 2809-8382 (Cetak), e-ISSN: 2809-8285 (Online) is a peer-reviewed journal published two times a year (May, and October) by Faculty of Economics, Universitas Gajah Putih, Takengon, Aceh, Indonesia. GPJER is intended to be the journal for publishing articles reporting the results of research on business. The GPJER invites manuscripts in the various topics in the field of economic and business review studies with research methodologies that meet the standards set for publication. Manuscript articles can come from researchers, academics, practitioners, and other economic observers who are interested in research in the field of economics, and but not limited to, functional areas of marketing management, finance management, strategic management, operation management, human resource management, e-business, knowledge management, management accounting, management control system, management information system, international business, business economics, business ethics and sustainable, and entrepreneurship.